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Matched pairs · Small vs Strong social presence

Same skill. Bigger audience.
Bigger deals.

Two matched pairs. One college, one pro. Same skill tier, same position, same stat line — the only difference is the size of the audience following their name. Here's what lands in the inbox of the athlete with a strong social presence vs. their peer without one.

Anonymized matched-pair comparisons · outcomes expressed as multiples and category lifts (dollar figures vary by athlete tier, sport, and market)

College · Case Study

D1 Freshman Guard — Power Conference

College Basketball · Freshman · 90-day campaign

Result
vs. same-tier peer
3.3× NIL · deeper endorsement stack
Campaign spend
Mid-tier campaign budget
Clips shipped
412 clips shipped by clippers
Window
90-day campaign
Small social presence
1.9M / mo
→
Strong social presence · Monthly views
28.4M / mo
Small social presence
Baseline NIL package
→
Strong social presence · NIL / yr
3.3× baseline
Endorsement stack — small social presence
  • Local car dealership
  • Regional apparel shop
Endorsement stack — strong social presence
  • Drafted to the NBA
  • National QSR brand deal
  • Signature shoe brand seeding
  • DTC beverage 12-mo partnership
  • Trading card exclusive
Pro · Case Study

Pro League Average — Matched Pair

Pro Basketball · Rotation-tier average · 30-day campaign

Result
vs. same-tier peer
2.9× shoe deal · deeper endorsement stack
Campaign spend
Enterprise campaign budget
Clips shipped
1,140 clips shipped by clippers
Window
30-day campaign
Small social presence
6.2M / mo
→
Strong social presence · Monthly views
41M / mo
Endorsement stack — small social presence
  • Mid-tier shoe deal
  • Local dealership
Endorsement stack — strong social presence
  • Shoe deal renegotiated — 2.9× prior terms
  • National headphone brand — new
  • Sports drink signature flavor
  • Card & memorabilia exclusive
  • Docu-series development deal
For clippers · Network results

Cut. Post. Get paid.

Reach clippers earn per verified 100k views across every platform. Consistency compounds — here's what active clippers are seeing.

Top 10% clipper output
42×
more clips vs. week-one baseline
Avg. verified view rate
+318%
month-2 vs. month-1 across active clippers
Monthly payouts hit
100%
on-time payout rate across the network
Top clip multiplier
84×
views on breakout clip vs. clipper's median
Active campaign fill
6.4×
clips per campaign vs. prior clipping platforms
Repeat clipper rate
91%
clippers who return for a second campaign
Clipper Case Study

Solo clipper — 90 days on Reach

Started with zero prior clipping experience

Result
+2,140% views
22× monthly payout vs. week 1
Clips shipped
312
Campaigns joined
7
Payout cadence
Monthly
Small social presence
180K
→
Strong social presence · Monthly verified views
4.03M
Small social presence
1×
→
Strong social presence · Payout multiple
22×
Small social presence
1 open slot
→
Strong social presence · Campaign access
Priority queue

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